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Scan the news
Monitor coverage across your client's world and surface what's worth acting on.
Find media contacts
Journalists, podcasters and newsletter writers covering your client's beat.
Generate pitch angles
Story angles from competitive gaps and trending narratives.
Draft content
Shape research and ideas into press releases, bylines, talking points and social copy.

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Client Research Agent
Strategy
Builds a strategic snapshot of your client's market position, competitors and media presence.
Market positionCompetitorsMedia presence
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News Scan Agent
News monitoring
Monitors coverage across your client's world and surfaces what's worth acting on.
Real-timeCoverageSignals
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Media CRM
Finds journalists, podcasters and newsletter writers actively covering your client's beat.
JournalistsPodcastersNewsletters
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Contact Intelligence Agent
Media CRM
Enriches your contacts with pitch preferences, recent themes, career moves and best contact methods.
Pitch prefsCareer movesBest channels
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Ideation
Generates story angles from competitive gaps and trending narratives.
Story anglesCompetitive gapsTrends
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Content studio
Shapes your research and ideas into press releases, bylines, talking points and social copy.
Press releasesBylinesSocial copy
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Prospect researchStrategyProposals
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Speaking and Awards Agent
Opportunities
Identifies and submits for high-value awards and speaking opportunities.
AwardsSpeakingSubmissions

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Contact details, relationship history, and coverage trends — refreshed continuously.
Ask your agent about news, contacts or client context in one workspace.
1 of 47
Priya Raman
Senior Reporter, AI + Climate·Financial Times
Overview
Activity
Coverage
Files
Notes
Response rate
Good62%
Avg response
1.4 days
Last email
8 hours ago
What they value
Prefers exclusive angles or proprietary data over general announcements
Contrarian takes welcomed — has publicly dismissed “AI washing” in climate
Beats & recent themes
Primary beats
AI + climate intersectionEnterprise AI governanceCorporate sustainability
Recent themes
AI agents in enterprise workflowsScope 3 measurement and disclosureCBAM implementation impact

A daily spark
for every client

Turn emerging trends into active opportunities — before your morning coffee is cold.

Scans the landscape overnight to intercept white space and timely trends
Automatically connects headlines to each client’s unique POV
Daily inspiration pushed to Slack or your inbox
Today’s ideas
3 angles for GreenLoop · Apr 23
Fresh overnight
TODAY · FT, REUTERS
Lean into the CBAM enforcement scramble
Your customer data shows 60% faster Scope 3 prep — a direct counter to “CBAM is impossible” pieces running this week.
Strong
COMPETITIVE · BLOOMBERG
Commentator angle on Watershed's Microsoft win
Reporters want category-level takes, not just reaction quotes. Position Maya as the independent voice.
Strong
TRENDING · FT, THE INFORMATION
Scope 3 as the AI use case no one's talking about
14 enterprise-AI trend pieces in 10 days. None mention climate. Your new AI feature is the proof point.
Medium

Content that sounds
like your client

Press releases, thought leadership, blog posts — drafted in-voice, grounded in context.

Absorbs each client’s style and past work for authentic output
Drafts cross-referenced with real-time news and internal knowledge
Dedicated workspaces keep every client’s data isolated and secure
Draft a byline for Maya on “Scope 3 as the AI use case no one’s talking about.” Her voice — contrarian, skeptical of AI hype. Reference our customer data.
Drafted in Maya’s voice — pulled from her LinkedIn, our intro call, and her Fortune interview. Led with a contrarian hook, kept the builder tone, and dropped the “revolutionary” and “transformative” words she never uses.
Opening in canvas → tell me what to tune and I’ll revise in place.
“Scope 3 is the AI use case no one’s talking about”
Document · Open in canvas
Byline
CopyShare✕
Draft·Edited just now by @Press release·Version 2
Byline — Opinion
Scope 3 is the AI use case no one’s talking about
By Maya Okonkwo, CEO of GreenLoop
Everyone is looking for enterprise AI’s breakout moment. They’re missing the one already happening.

For two years the question hasn’t changed: where’s the real AI use case? The one that survives the conference demo, the one finance signs off on, the one a procurement team actually renews.

The candidates are familiar. Coding copilots. Customer support deflection. Document summarization…

Coming soon

Barista, wherever you already work

Your full intelligence layer — news, contacts, clients, relationships — inside any AI tool that supports MCP.

Chat with Claude or ChatGPT — they already know your client universe
Plug into your own agentic workflows as the PR knowledge layer
Open, composable architecture works with any MCP-compatible tool
Who covered Watershed’s Microsoft announcement this week?
Claude
Usedbarista-mcp· searched news + contacts
search_news"Watershed Microsoft" · past 7 days
get_contactsjournalists with Watershed coverage
get_relationshipsThread PR · pitch history

Three pieces of coverage this week, different framings:

  • Nadia Okafor (Bloomberg) — “Microsoft’s Scope 3 Play”, Apr 22. Consolidation angle.
  • Priya Raman (Financial Times) — “Software eats sustainability”, Apr 22. Hyperscaler endorsement angle.
  • Clara Reinhardt (Heatmap News) — “What this means for the rest of the market”, Apr 23. Category-level take, open to commentator perspectives.

Nadia and Priya are both warm contacts. Clara’s your best target if you want Maya to comment on category impact.

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